Velocity Alert: Finally, an Alternative to the Much-Hated QR Code

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THIS STORY IS ABOUT TO GO VIRAL

Finally, an Alternative to the Much-Hated QR Code Marketers have been trying to make print and outdoor ads interactive for years, but despite their efforts, consumers are largely rejecting QR Codes. How does Mashable know what's going viral? Mashable built a system called Velocity, which scours the social web, collecting lots and lots of data around how people are engaging with published articles. It then pulls all of that data back to Mashable, dumps it into our own predictive engine, and predicts which articles are about to go viral. Read more at Mashable.com ▶ Mashable, Inc. is a California Corporation. P.O. Box 64 New York, NY, 10159-0064

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