Wednesday, January 8, 2014

Velocity Alert: This Powerful Driving-Safety Ad Will Give You Goosebumps

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THIS STORY IS ABOUT TO GO VIRAL

This Powerful Driving-Safety Ad Will Give You Goosebumps

It seems like it's hard to find a new way to tell drivers to be more careful, but this ad from New Zealand manages to do just that. The public-service announcement, from NZ Transport Agency, dissects an accident by freezing the moment before impact. A man who pulled out of an intersection too fast pleads for his life and that of his son.

How does Mashable know what's going viral?
Mashable built a system called Velocity, which scours the social web, collecting lots and lots of data around how people are engaging with published articles. It then pulls all of that data back to Mashable, dumps it into our own predictive engine, and predicts which articles are about to go viral.

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